Phindu ndi phindu la malonda - ndi chiyani ndipo ndiwerengere bwanji?

Pofuna kugwira bwino ntchito za bungwe lirilonse lofunika kwambiri, nkofunika kuti pokhapokha pakhale ndondomeko yoyenera ya bizinesi, koma kuwerengera phindu ndi phindu. Kodi kusiyana kotani pakati pa mau awiriwa, ndi chiyani chomwe chiyenera kukhala chitsogozo cha phindu ndi phindu chimapangitsa kuti mudziwe.

Kodi phindu ndi phindu ndi chiyani?

Pansi pa phindu ilo limavomerezedwa kuti lizindikire kufunika komwe kumasonyeza kufunikira kwa kapangidwe kake ndipo ndi gwero la ndalama zothandizira anthu komanso kupanga. Kupindula ndi chiŵerengero chimene chiwerengedwa monga chiŵerengero cha zomwe analandira ku mtengo wa malonda ndi kupanga. Lingaliro la phindu ndi phindu ndilofunikira kwa kampani iliyonse.

Phindu (losavuta kuwerengera njira) Kupindula (yosavuta kuwerengera njira)

Пч = ДВ-Р

Pw - ndalama zopindulitsa

DV - malipiro, zopereka kuchokera ku misonkhano, ntchito kapena mankhwala

P - zonse zofunika

Ra = P / A

Ra -kubwerera pa chuma

P - phindu kwa nthawi inayake

A - mtengo wamtengo wapatali wa katundu kwa nthawi inayake

Phindu ndi phindu la ntchito

Management ikuyang'ana phindu ndi phindu la ntchitoyi, yomwe ikukhudzana ndi msinkhu wa ntchito ndipo ikuwonetsedwa mwazinthu zofanana. Deta ikhoza kuwulula chithunzi chonse cha kayendetsedwe kake. Mwa kuyankhula kwina, phindu ndi kuchuluka kwa chuma chomwe tinatha kuchidziwa tikatha kuzindikira ntchito zathu komanso katundu wathu pa nthawi yake.

Kudalira phindu phindu

Malingaliro awiri monga opindula ndi phindu amaphatikizana ndipo amatha kukhala ndi zotsatira zofanana pa ntchito. Komabe, iwo ali ndi kusiyana kosiyana, komwe kumaphatikizapo kuti choyambirira ndi phindu lenileni, ndipo phindu lenileni ndiloling'ono. Choyamba chimadalira chachiwiri. Ndi ziwerengero zolakwika, ngakhale bungwe lolimba lingathe kutha.

Mitundu ya phindu ndi phindu

Kuti ntchitoyi ikhale yobereka, nkofunika kukonzekera zonse zisanachitike ndikuwonetsa zofunika. Pa nthawi imodzimodziyo, muyenera kudziwa phindu ndi phindu lomwe luso liri nalo. Zina mwa mitundu yotchuka kwambiri yoyamba:

  1. Ntchito - zotsatira za kupanga ndi malonda, kapena chachikulu cha kampaniyi ikugwira ntchito.
  2. M'mbali.
  3. Oyera.
  4. Kutengedwa.
  5. Zowonjezera - zomwe zimaperekedwa kuti zilipire malipiro kwa onse ogwira ntchito ndi oyambitsa.
  6. Ngongole - yomwe iyenera kukhomedwa.
  7. Osati msonkho - monga msonkho sungaperekedwe.
  8. Zomveka ndi zenizeni.
  9. Kusinthidwa chifukwa cha kutsika kwa ndalama.
  10. Phindu lokhazikitsidwa, lipoti, chaka chatha.

Phindu ligawanika:

  1. Kupindula kwa katundu - mtengo umayesedwa ngati chiŵerengero cha zomwe zinali zotheka kutenga kuchokera ku malonda ku mtengo wokwera mtengo.
  2. Kupindula kwa kupanga ntchito kumagwiritsidwa ntchito pofufuza mitundu ina ya bizinesi kapena mapulani ndi oyimilira ndi eni ake
  3. Kubwereranso pa chuma - Cholinga ndicho kugwiritsa ntchito chuma pa gawo lililonse la bizinesi.

Kupindula ndi kusiyana kwa phindu

Musanayambe ndondomeko ya bizinesi, muyenera kuphunzira mosamalitsa mfundo zachuma ndikupeza zomwe amasiyana ndi zomwe ali nazo. Ndikofunika kwambiri kuona kusiyana komweku. Poyamba, mawu awiriwa angawoneke ngati ofanana, koma ali ndi kusiyana kwakukulu. Ambiri akufuna chidwi pakati pa phindu ndi phindu. Akatswiri pankhani zachuma amasiyanitsa kusiyana kotere:

  1. Kupindula kumasonyeza mtengo wapatali, ndi phindu - mwamtheradi.
  2. Phindu limatchedwa kusiyana pakati pa ndalama ndi ndalama zomwe zimasonkhanitsidwa, ndi phindu - chiŵerengero cha ndalama ndi ndalama.
  3. Zowonjezera zimasonyeza kuti ali ndi chikhalidwe cha thupi, ndipamwamba phindu la phindu - pofuna kugwiritsa ntchito bwino chuma.
  4. Kupindula kumawerengedwa mwa njira imodzi yokha, ndipo phindu lingathe kuwerengedwa pa malonda, antchito, ndalama ndi zizindikiro zina zachuma.

Njira zowonjezera phindu ndi phindu

Pa ntchito yopindulitsa ya kampaniyi, gawo lalikulu limasewera ndi phindu ndi kukonza phindu. Pankhaniyi, njira zowonjezera phindu ndi phindu:

Kufunafuna njira zowonjezeramo kugwiritsa ntchito zogwiritsira ntchito zonse ndi ntchito yofunika kwambiri ya ntchito iliyonse. N'zotheka kuzindikira ndi kugwiritsa ntchito mosungirako zosungirako pogwiritsa ntchito momwe ndalama zikuyendera. Kuphunzira za zotsatira zachuma za ntchito kumatchedwa gawo lalikulu la kayendetsedwe ka zachuma ndi zachuma.