Kampani ya ku America Columbia ndi bizinesi ya banja yomwe ingakhale yotchuka komanso yotchuka. Mu 1938, banja lina linasamukira ku Germany kupita ku USA ndi ku Portland. Iwo anagula fakitale, atakhazikitsa bizinesi yawo yopanga Columbia Hat Company. Kenaka kampaniyo inasamalira kampaniyo pamapewa a mwana wawo wamkazi, Gertrude Boyle, ndipo tsopano purezidenti wa Columbia Sportswear ndi mwana wa Gertrude - Tim Boyle. Zovala za mtundu uwu nthawi zonse zimasiyanitsidwa ndi mapangidwe apamwamba, khalidwe lapamwamba, komanso zosangalatsa zodabwitsa. Izi zikhoza kunenedwa osati za jekete zokha, komanso za zovala zowonjezera zakuda za Columbia, zomwe sizingatheke zokha za masewera, komanso zovala za tsiku ndi tsiku. Popeza m'magulu opangira zovala ochokera ku Columbia amagwiritsa ntchito teknoloji yapadera yotchedwa Omni Heath, imaonedwa kuti ndi imodzi mwa mitundu yabwino kwambiri, ndipo mwinamwake, mtsikana aliyense amene amatsogolera moyo wathanzi ayenera kukhala ndi zovala zoterozo. Koma tiyeni tiyang'ane zofunikira zake mwatsatanetsatane.
Zozizira za Azimayi Zovala Zapamwamba ku Columbia
Poyamba, m'pofunika kuwona ubwino wa kapangidwe ka zovala zamkati zotentha. Mtundu wa mtundu wake makamaka wakuda, koma palinso mitundu yambiri ya imvi, komanso mithunzi yambiri yamadzi. Zonse mwazovala zamkati zotentha zimapangidwira kwambiri, ndipo zabwino, zokongoletsera bwino zimagogomezera mowonjezera, komanso zimakoka pang'ono, zimapangitsa kuti ziwonongeke. Choncho, zovala zamkati zazimayi za Colambia zimakondedwa kwambiri ndi amayi ambiri m'nyengo yophukira ndi yozizira.
Chifukwa cha zinthu zochepa kwambiri, zovala zamkati zotentha zimakhala zosavuta kuvala zovala kusiyana ndi zovala zofanana ndi zomwe zimachitika kale kapena t-shirt. Kuwonjezera pamenepo, zimakhala bwino kwambiri, komanso zimachotsa chinyezi, kuti musayambe kusambidwa ndi thukuta, ngati muthamanga mwadzidzidzi kapena kulowa m'chipinda chowotcha, zoyenda pagalimoto. Mukayang'ana mkatikati mwa zovala zowonjezera kuchokera ku Columbia, mudzawona kuti ili ndi madontho a silvery ofanana ndi mamba. Izi ndizomwe zimagwiritsidwa ntchito mu zovala zowonongeka Columbia. Siliva izi zimagula ndi kusunga kutentha komwe thupi limapanga. Ndipo malo pakati pa mfundozo amalola thupi kupuma ndi kupyolera mwa ilo thukuta limachotsedwa, lomwe nsaluyo silingatenge, koma limatuluka panja. Kuonjezerapo, makina opangidwa ndi Omni-Wick amagwiritsidwa ntchito m'malo oponderezeka, komanso pa girdle ndi crotch, ngakhale kumasulidwa kutuluka thukuta, kotero kuti sikutheka kutaya thukuta ngakhale zobvala.
Kuphatikiza apo, zonsezi pachithunzi cha Columbia zotentha zimakhala zowonongeka kotero kuti zisasakani paliponse ndipo sizimasokoneza panthawi ya makalasi. Lamba losungunuka silikukakamiza, sichimasokoneza, ndipo sichimasintha khungu.
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