Tsiku lina woimba wotchuka Beyonce adadabwa kwambiri ndi mafani ake: Iye anapereka mzere wa masewera, omwe iyeyo adalenga. Kugwira ntchito pamsonkhanowo kunatenga pafupifupi zaka ziwiri, ndipo unatchedwa "Ivy Park".
Maloto omwe anakwaniritsidwa
Beyonce ndi wolimbikira kwambiri wa opanga malonda a "Topshop", ndipo ndondomeko zogwirira ntchito m'mafilimu ndizovuta kwambiri kwa woimbayo. Ndicho chifukwa chake Beyoncé anasankha munthu wamalonda ndi bwenzi la mabanki wa ku Britain Philippe Green, yemwe ali ndi mafashoniwa, kuti agwirizane.
M'mbuyomu yake yodandaula, woimbayo adanena kuti adapita ku lingaliro lakumanga kwake kwa nthawi yaitali ndipo sanamupatse mpumulo. Komabe, chifukwa cha thandizo la Philip, malotowa adakwaniritsidwa, ndipo woimbayo akhoza kudzitamandira. Zimaphatikizapo zinthu 200 zosiyana: zowomba mphepo, T-shirts, akabudula, malaya a thukuta, leggings, nsonga ndi zina zambiri. Pomwe panali funso lokhudza omwe angayimire msonkhanowo ndikuwonekera pa malonda, Beyonce adamupempha kuti adziwe. Mwini wotchulidwa "Topshop" adakonda chisankho ichi, ndipo ntchito yogulitsa malonda inayamba.
Werengani komanso- Beyonce ali ndi kachisi wake
- Chloe Green wakonzekera ukwati ndi Jeremy Mix
- 20 ozunzidwa a mafashoni, yomwe ndi nthawi yopulumutsa, mpaka itachedwa!
Photoshoot yapambana kwambiri
Chifukwa cha mawonekedwe okongola, woimbayo ankawoneka bwino kwambiri mu zovala za masewera. Chodabwitsa kwambiri chinali chithunzi pa mphetezo. Ichi ndi chithunzi choyambirira chimene Beyonce anafalitsa mu Instagram, ndi chiyanjano cha tsamba la mtundu watsopanowu. Pasanathe tsiku, tsambali analandira olembetsa oposa 70,000, zomwe zikutanthauza kuti chisankho chowombera woimbayo ngati "Ivy Park" ndi kusunthira bwino.
Kugulitsa kwa masewera oyambirira a Beyonce kumayamba pa April 14, ndipo mukhoza kugula zovala ku NordStrom, TopShop, Zolando ndi ena ambiri.
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